CHCCOM003 Develop Workplace Communication Strategies Assessment Help
Assessment Detail:-
- Number of Words: 4500
Assessment 1: Underpinning Knowledge Questions
Complete the following activities
Activity 1A
List the current internal and external communication needs of your organisation.
Activity 1B
- Define a competing or conflicting
- What should you do if you have a conflicting interest?
Activity 1C
- Outline a communication strategy to meet a need identified in Activity
- Set a SMART target for the strategy.
Activity 1D
- Identify who the target audience(s) for the communication plan
- How will the plan utilise the existing communication hierarchy?
Activity 2A
What political, economic, social or technological factors are likely to influence your communication plan?
Activity 2B
What legal or ethical considerations are likely to apply to your communication plan?
Activity 2C
To provide you with an opportunity to identify how to prepare information and resources to support the implementation of communication protocols.
Write a 150-200 word press release for a recent piece of news (either positive or negative) at your organisation. Include contact details.
Activity 3A
Give a short (5 – 10 minutes) presentation to a partner explaining a communication strategy, protocol or standard of your choice. This could include information related to public relations, crisis strategies or social media.
Activity 3B
Describe how you would effectively mentor someone.
Activity 3C
Describe how you would maintain relationships with:
- A colleague.
- A member of the local media.
Activity 4A
Write a short email requesting feedback about a specific communication outcome.
Activity 4B
An organisation is holding a charity event. Members of the local community have been invited through leaflets, and the media was contacted the day before. No information was placed on the website or social media due to the low budget. Very few people turned up for the event.
What lessons could be learnt from this particular event?
Summative Assessments
The summative assessments are the major activities designed to assess your skills, knowledge and performance, as required to show competency in this unit.
Section A: Skills Activity
The Foundation Skills describe those required skills (language, literacy, numeracy and employment skills) that are essential to performance.
Foundation skills essential to performance are explicit in the performance criteria of this unit of competency.
Therefore, there is no skills activity required for this unit, as they have been covered in the previous activities.
Section B: Knowledge Activity (Q & A)
Objective: To provide you with an opportunity to show you have the required knowledge for this unit.
The answers to the following questions will enable you to demonstrate your knowledge of:
- Political, economic, social and technological factors
- Competitors
- Stakeholders
- Organisational business and strategic plans
- SWOT analysis (strengths, weaknesses, opportunities and threats)
- Legal and ethical considerations relating to communication:
- privacy, confidentiality and disclosure
- discrimination
- duty of care
- mandatory reporting
- informed consent
- Organisation communication channels, including:
- special communication needs of personnel
- organisation processes and hierarchy
- official communication channels
- existing organisation protocols and etiquette for communication
- possible communication barriers, restraints, difficulties
- A range of different communication strategies and plans including crisis communication plans
- Financial implications including budgeting and return on investment
- Mentoring and coaching principles and practices
- Traditional media
- Digital media including types, etiquette and marketing
- Evaluation
Answer each question in as much detail as possible, considering your organisational requirements for each one.
- What does ‘PEST’ stands for? List three political
- List three types of information you should keep secret from your
- What is a ‘stakeholder’? List three examples of stakeholders.
- Explain what is meant by a ‘SMART’ strategy.
- Conduct a SWOT analysis for your organisation. Include two strengths, two weaknesses, two opportunities and two threats.
- List five ways that privacy laws govern organisational policy.
- List three types of official communication channels.
- List three communication barriers.
- What is the purpose of a crisis communication plan and why are they important?
- What does ‘ROI’ mean and how would you work it out?
- What is ‘mentoring’?
- List three forms of traditional media.
- List three forms of digital media.
- Why are evaluations useful?
Section C: Performance Activity
Objective: To provide you with an opportunity to demonstrate the required performance elements for this unit.
A signed observation by either an approved third party or the assessor will need to be included in this activity as proof of completion.
This activity will enable you to demonstrate the following performance evidence:
- Developed and presented 1 new communication strategy and associated protocols for a business unit or team
- Developed and implemented 1 strategy for using digital media to provide information and promote organisation to clients.
Answer the activity in as much detail as possible, considering your organisational requirements.
- Over the course of six weeks, develop, establish and implement one new communication strategy – and its associated protocols – for a business unit or team.
Specifically, you should:
- Identify internal and external information needs
- Make good use of digital media
- Develop a communication plan
- Identify processes for adapting communication strategies to suit a range of contexts
- Develop processes and protocols in line with communication strategies
- Prepare information and resources to support the implementation of communication protocols
- Present information to staff regarding communication strategies, protocols and organisation standards
- Demonstrate effective oral and written communication methods to staff
- Maintain work-related networks and relationships to meet organisation objectives
- Ensure the strategy meets specific organisational needs and goals
- Ensure the strategy provides key information and promotes the organisation to clients.
At the end of this process, consult with colleagues and clients alike, and use your own methods of evaluation, and write a report outlining three things you did well and three things you could improve for next time.
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